News

We’ve Got A Brand New Look…and we’re proud to unveil our re-branded site!

As you browse through this site, hopefully you’ll find the design pleasing and information easy to find. As you’ll see in our Portfolio, we are doing lots of great html design work clients, too.

To learn about the scope of our Design and Programming services > read more

If you’d like us to assist with your branding (or re-branding) efforts, by redesigning your live Webinar components, on-demand e-learning portals, Web sites, emails, e-newsletters, forms or surveys, contact us today.

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Using Google Analytics with MagnetMail

From within the MagnetMail interface, this special integration allows you to automatically tag your email links for tracking by Google Analytics.

As a result, you can follow your recipients after they click a link in your email and visit your web site. You’ll get a wealth of great metrics, including clickthroughs, conversions, page visits, time on site and more – all available via Google Analytics (which is 100% free to use).

The integration gives you the added benefit of being able to compare results from email marketing initiatives to those of other efforts, such as search engine marketing, online advertising and public relations. You can use this data to see which efforts generated the best results and help refine future communications.

This new feature is an excellent opportunity to improve the effectiveness of your email marketing program.