This was the first time CMAA did a Webcast--and it was hugely successful. We found this to be a great vehicle for getting information to members instantly and still being able to create a face-to-face meeting experience.

— Ron Rosenbaum, Sr. Vice President, Marketing & Communications
Club Managers Association of America
Mock-live Webcasts PDF Print
Mock-live Webcasts are pre-recorded Webcasts delivered on a specific day and time. Or, it can be a live Webcast that has pre-recorded segments. These options provide organizations with more flexibility with speaker availability and schedules.

For example, organizations use Webcasting for hub-and-spoke (or hybrid) meetings. This type of event combines a mix of live and Webcasted events. A presentation will be streamed from one location—the hub—and Webcasted to other locations—the spokes—where people have gathered in a conference or meeting room to hear the presentation.

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Mock-live Webcast Advantages

  • Quality. Pre-recorded video offers a controlled setting and editing ability, for better production values.
  • Timing. More flexible broadcast scheduling than live Webcasts.
  • Dynamic. Hybrid Webcasts incorporate pre-recorded video with live presenters or remote audio.

Mock-live | How It's Used

  • Hold virtual trade shows or conferences, with pre-recorded video that speakers/hosts at the in-person events introduce real-time.
  • Integrate mock-live Webcasts with live Web chats or call-in Q&A sessions.